There are plenty of times when you may find that your real estate company could use a press release. Perhaps you’ve brought a new agent into the business and you want to be sure that everyone finds out about it. Maybe your office is moving and you want to be sure that everyone in your farm area is aware of it. Maybe you’ve decided to offer a new service to your clients.
Perfect example: let’s say that you’ve decided to offer a home staging service to your clients and no one else in your area does the same. You need to get the word out, right? A press release is a perfect solution.
Only there’s a problem: you might not know the best way of writing a press release. You may not know how to get that press release out so that others are aware of it.
Your real estate assistant should be the first place you turn when you need a press release. He or she can write the release and ensure that all the bases are covered: the who, what, where, when and why that those who carry the story will need to know. And then your real estate assistant can follow through and submit the press release online and wherever else is appropriate.
But why stop there? When you hire your real estate assistant to write your press release, you can also make sure that the information is announced to your current clients, your email list and on your website.
Kandra Hamric – Real Estate Virtual Assistant
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